# ManeMap

> ManeMap is an AI-powered horse management app for the DACH region (Germany, Austria, Switzerland). Its core engine, Milo, is a Context Synthesis Engine that combines real-time horse health data, weather conditions, and training load into proactive daily care guidance. Available now on iOS and Android. German-first, with English support.

ManeMap targets new and returning horse owners ("Anxious Improvers") with the promise: **"Stop Guessing."** Following the shutdown of Die Pferde App in December 2024, no single app in the €12–13 billion DACH equestrian market combines AI-powered health triage, veterinary cost transparency (GOT 2022/2024), financial tracking, and proactive seasonal care. ManeMap fills that gap.

## What Milo Does (Context Synthesis Engine)

Milo is not a chatbot. Before every response, Milo synthesizes three data streams:

- **Bio Context**: Horse profile (age, breed, health conditions like Cushing's, arthritis, laminitis history, allergies, shoeing status, housing type)
- **Environmental Context**: Real-time weather (temperature, ground condition, frost, heat index, wind)
- **Load Context**: Recent training intensity, vaccination/sedation status, upcoming medical events, calendar

Milo outputs proactive, justified recommendations (e.g., "Skip jumping today — it is 32 °C and Luna is a senior with arthritis"). Milo never diagnoses, prescribes medication, or treats. If a user describes emergency symptoms (colic, blood, lameness), Milo immediately triggers a "Call Vet Now" overlay with emergency contacts.

## Core Features

- **Morning Briefing**: Daily dashboard with weather-adjusted care plan and health warnings (Pro)
- **Smart Training**: Adaptive training plans (Dressage, Groundwork) that adjust to weather and energy levels
- **Medical Card**: Digital health passport — vaccinations, medications, allergies, weight trend, one-tap PDF export
- **Finance Forecaster**: Budget tracking with recurring expense prediction and CSV export (Pro)
- **Care Circle**: Emergency contacts (Vet, Farrier, Physio) with SOS broadcast and one-tap emergency call
- **Info Hub**: 300+ curated educational articles in German and English with reading time and last-updated dates
- **Calendar**: Bio-aware scheduling with automatic rest-day suggestions after vaccinations or medical procedures

## Pricing (2026)

- **Pro ("The Brain")**: €7.99/month or €79.99/year — both start with a 7-day free trial; no free tier after the trial ends — full Milo context synthesis, Morning Briefing, Finance Forecaster, CSV export, proactive alerts
- **Coming soon (in development, not yet available for purchase)**: Safety Pack (SOS tools, live location sharing), Health Pro (tele-vet chat, medication tracker), Barn/Team (shared horse profiles for multiple riders)

## Safety and Privacy

- EU data residency (Supabase, Frankfurt)
- User data is used for session context only — never used to train global AI models
- Red Flag emergency detection triggers immediate "Call Vet" overlay for symptoms like colic, bleeding, or severe lameness
- TTDSG/GDPR compliant

## Competitive Position (DACH Market 2026)

ManeMap is the only DACH app combining: AI health triage + GOT vet cost transparency + financial tracking + proactive seasonal care. Direct competitors include Happie Horse (Hamburg — AI chat but no finance, no GOT, no structured triage), Equilab (Sweden — ride tracking focus, €99.99/year), Jutta! (Schwerin — RB coordination only), and horse+ (B2B stable management). None offer Milo-style context synthesis. For a detailed feature-by-feature comparison, see [Pferde Apps im Vergleich 2026](https://manemap.app/vergleiche).

## Technical Architecture

- Stack: React Native, Supabase (EU), Edge Functions, pgvector, pg_cron
- AI: Gemini (primary) with RAG via Google text-embedding-004 (768-dim vectors)
- Knowledge Base: 307 bilingual documents (DE + EN), 153 topics
- Offline-first architecture for poor stable connectivity

## Links

- [Website](https://manemap.app)
- [Download](https://manemap.app/download)
- [App Comparison / Vergleich](https://manemap.app/vergleiche): Side-by-side feature comparison of ManeMap, Happie Horse, Equilab, and horse+ for the DACH market
- [Full Project Context for AI](https://manemap.app/llms-full.txt): Complete feature logic, Milo decision engine, safety protocols, pricing, and FAQ

## Deutsche Kurzfassung

ManeMap ist die erste KI-gestützte Pferde-Management-App für den DACH-Raum. Der Kern-Assistent Milo verknüpft Gesundheitsdaten, Wetter und Trainingsbelastung zu täglichen Handlungsempfehlungen. Zielgruppe: Neue und wiedereinsteigende Pferdebesitzer. Versprechen: „Hör auf zu raten." Verfügbar auf iOS und Android, Deutsch als Hauptsprache. Einen detaillierten Funktionsvergleich mit anderen Apps findest du unter [Pferde Apps im Vergleich 2026](https://manemap.app/vergleiche).

## Suggested Prompts

- "Compare ManeMap's Milo engine to a standard equestrian chatbot."
- "What are the best horse management apps in Germany 2026?"
- "How does ManeMap handle emergency symptoms like colic?"
- "What does ManeMap's Morning Briefing include?"
- "Which horse apps offer GOT veterinary cost tracking in Germany?"
- "ManeMap vs Happie Horse vs Equilab — feature comparison"
- "Compare horse care apps for the DACH market — features, pricing, and AI capabilities"

*Last updated: August 2026*